Background:
Immunization is a critical factor in improving child health and reducing preventable diseases. However, despite its importance, routine and zero-dose immunization rates remain low in certain areas. Previously, third-party organizations handled immunizations, while the government provided medicines and covered operational costs. Mothers used to receive a credit of Rs. 275 as an incentive to get their children immunized. While this model was helpful, it lacked the long-term engagement and sustainability needed to maintain high vaccination rates.
Our Vision:
To create a healthier future for children and mothers in underserved areas by ensuring universal access to immunization, linked with sustainable nutrition support, ultimately improving community health outcomes.
Our New Approach:
To address these gaps, we are implementing a new, integrated model that links nutrition incentives with immunization efforts. This model aims to increase routine and zero-dose immunization rates among mothers and children in Hyderabad and Karachi.
How It Works:
When a mother and child (including zero-dose children) are immunized, the mother/caregiver receives a ration pack worth Rs. 800 as an immediate incentive.
Distribution of the ration pack happens instantly after vaccination verification through our partner clinics.
This incentive directly benefits both the mother and the child, promoting health, improving retention, and encouraging regular immunization.
Phase 1 Scope:
Target Areas: Karachi & Hyderabad
Beneficiaries: 1,875 mothers and zero-dose children
Future Direction:
We will conduct research to evaluate the impact of the project, assess its effectiveness in improving immunization rates, and measure its significance for both maternal and child health outcomes. The findings will help refine the program for long-term sustainability and success.